Digital Marketing

Digital Marketing

websites_webI manage and deliver digital marketing from end to end. That means I work through the cycle of website information architecture, design, planning and delivery. It also means I work across the elements that make up the digital channel including:

  • hosting
  • performance monitoring
  • analytics
  • vendor management
  • development, testing and implementation
  • strategy
  • email marketing
  • advertising
  • campaign management
  • paid and natural search
  • digital teams

Perhaps most importantly, keeping a focus on the customer journey, the objectives of the site and integration across channels.